Digital Marketing Audit and Battle Plan

An in-depth analysis of your current strategies and a hand-crafted plan of attack designed to propel your business forward in 2020.

Why Do I Need An Audit?

In order to create the most effective Marketing Strategy, we examine your current marketing and assets, assess your competitors and their strategies and then formulate a 12 month marketing plan based on your needs, goals and projections.

Competitor Analysis

30 Point Website Review

Rank Analysis

Google Penalty Check

Gap Analysis

Marketing Plan

What's in the report?

Our report gives you an in-depth analysis as to the state of your digital marketing today, and what’s you need to do over the next 12 months to meet your goals and stay within your budget.

Marketing Analysis
After understanding your products and target market, we take an inventory of all of your current digital marketing efforts, the consistency and effectiveness of each channel.

Competitor Analysis
A look at your top competitors; their positioning, value proposition, pricing and strategies.

Domain Inspection – Google Penalty and Inbound Link Analysis 
Are your rankings currently being penalized by Google, keeping traffic and profits minimized?  We examine Google Search Console, track inbound links and analyze historic traffic patterns to determine if anything is wrong.

Rank Analysis – What’s the status of your primary keywords across Bing, Yahoo and Google?

Channel Gap Analysis
What social channels and topics are your competitors using to reach your audience that you need to take advantage of, too?

Keyword Gap Analysis
Discover your competitors’ top keywords that you’re not using.

Google My Business Analysis with Citation Check – Map rankings and Reviews are of utmost importance these days.

Website Review:

  • SEO Optimization – Are your pages optimized for your most important keywords?
  • Visitor Usability Evaluation – How well can visitors navigate your site?
  • Onsite Schema Check – Make sure you are grabbing all the available search engine real estate possible.
  • Mobile Compatibility Check – Is your site mobile compliant and fast enough to load quickly on a phone?
  • Speed Check – A major ranking factor today, is your site loading fast enough for Google and your visitors?
  • Legal Check (GDPR, terms and policies) – Ensure you won’t be in legal hot water in the future.

Battle Plan
And of course, the 12 month Digital Marketing Battle Plan.

What Is the Battle Plan?

Marketing doesn’t come in a “one size fits all”.  The best marketing is TAILORED to your business.  We look deeper than than just your products and customers, to also consider your growth needs and goals, budget and ramp-up constraints, how we can maximize your existing assets and strategies, and how to structure key performance indicators (KPIs) so you can ensure your business remains on track throughout the year.

Our 12 month plan is the built upon what we learn from your Audit that includes specifics for what channels, frequency of publish, ad spends, content marketing, lead retargeting, customer remarketing, and asset improvements (such as your website) are recommended.  It will include month-by-month marketing efforts, estimated costs, and KPIs to insure ROI and goals will be met.

How's Your Digital Marketing Health?

We’re tired of seeing businesses get poor results from their digital marketing companies.
So we’re offering our digital marketing audit and marketing plan now for 50% off.

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